Why Kaunas Is the Baltics' Best-Kept Investment Secret
KaunasApril 5, 20255 min read

Why Kaunas Is the Baltics' Best-Kept Investment Secret

Eglė Rimkutė
Kaunas Market Analyst · rentbnb.lt
Share:

Everyone talks about Vilnius, Riga, and Tallinn. Meanwhile, Kaunas is quietly delivering some of the best short-term rental returns in the entire Baltic region — and most investors haven't noticed yet.

The Numbers That Matter

Kaunas property prices are 35–45% lower than Vilnius for comparable apartments. Yet short-term rental rates are only 15–20% lower. That gap is your yield advantage. A €120,000 apartment in Kaunas generating €900/month net rental income delivers a gross yield of 9% — significantly above what you'd achieve in Vilnius with a €180,000 property generating €1,100/month.

Short-term rental demand in Kaunas grew 38% year-over-year in 2024. That's not a blip — it's a structural shift driven by several converging factors.

What's Driving Kaunas's Rise

European Capital of Culture 2022 put Kaunas on the international map in a way that's had lasting effects. The city invested heavily in cultural infrastructure, and the international media coverage brought a wave of new visitors who've kept coming back.

Kaunas International Airport is a Ryanair hub. This matters enormously for short-term rentals — budget airline connectivity means a constant flow of European visitors who wouldn't otherwise come. Flights from London, Berlin, Amsterdam, and 30+ other cities make Kaunas genuinely accessible.

University city dynamics. Kaunas University of Technology and Vytautas Magnus University bring tens of thousands of students and academics, including a large international contingent. This creates year-round demand that smooths out the seasonal peaks and troughs.

Laisvės Alėja effect. The longest pedestrian boulevard in the Baltics is a genuine tourist attraction in itself. Properties within walking distance consistently outperform the city average.

The Neighborhoods with the Best Returns

The Old Town (Senamiestis) is the obvious choice — Gothic and Renaissance architecture, Town Hall Square, and a vibrant café scene. But it's also the most competitive. For better value, look at properties on or near Laisvės Alėja, where you get the foot traffic without the Old Town premium on purchase price.

Žaliakalnis is worth watching for longer-stay guests. This hilltop neighborhood with Art Deco villas attracts families and remote workers who stay 7–14 nights — lower management overhead, steadier income.

Our Honest Assessment

Kaunas is where Vilnius was five years ago. The market is growing fast, supply is still limited, and the infrastructure investment is real. If you're looking for a Baltic market with strong fundamentals and room to grow, Kaunas deserves serious attention.

The window won't stay open forever. As more investors discover the yield advantage, prices will rise and the gap will narrow. The best time to enter was two years ago. The second best time is now.

Share:

Ready to maximize your Baltic property?

Get a free property assessment from our local team. No commitment, just honest advice.

Get Free Assessment